SilkFair is claimed to be the true rival of EBay alternative for buyers and sellers online. It comes with a Web 2.0 looks and feels which made it more trendy and sleek. Sometimes E-Bay can be confusing and troublesome for the End users and not to mention there were a lot of E-Bay Boycott campaigns going on, even though I really doubt how to boycott e-bay since it’s been around for quite a while so they manage to have a large user base. But why SilkFair counts on my opinion cause It’s simpler and more easier to navigate, so for day to day general end-users will have more flexibility for what they are looking for and at the same time similar experience will cover for the buyers. More impressive part came when I’ve seen the actions to promote your profile on social networking sites like Digg and Reddit. SilkFair is going to be the leading Web 2.0 Socialized Shoppers and Sellers place. Each shop offers permanent urls, blogs for the shops and Individual Shop forums. I found it quite interesting that they have RSS feeds assigned with product categories. Quite Unique features are search by Color and Visual Search, you can see below such examples.